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SEO Specialist

SEO Specialist

at Super Purposes

Super Purposes cape logo as a searchlight

You Will:

•  Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.

•  Track, report, and analyze website analytics and PPC initiatives and campaigns.

•  Optimize copy and landing pages for search engine marketing.

•  Perform ongoing keyword discovery, expansion and optimization.

•  Research and implement search engine optimization recommendations.

•  Research and analyze competitor advertising links.

•  Develop and implement link building strategy.

•  Work with other teams to ensure SEO best practices are properly implemented on newly developed code.

•  Work with editorial and marketing teams to drive SEO in content creation and content programming.

•  Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

•  Attend team meetings and senior meetings as required.

You Are:

•  Experienced with managing PPC campaigns across Google, Yahoo and Bing.

•  A interested in obtaining a better understanding of performance marketing, conversion, and online customer acquisition.

• Adaptable to changes in projects and priorities and can handle multiple projects.

• Someone with knowledge of website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends), bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) and A/B and multivariate experiments.

• Knowledgeable of HTML, CSS, and JavaScript development, constraints and ranking factors and search engine algorithms.

• Up-to-date with the latest trends and best practices in SEO and SEM.

• Collaborator who works well with other teams.

• Creative and always writing and rewriting to improve your skill set.

• Always questioning to find new ideas and perspectives on old situations.

• Observant and experimenting with new ideas.

• Confident, driven, ambitious, determined, resilient and funny.

• Tech savvy and own a computer with reliable access to an internet connections.

• Not afraid of hard work.

• A Super Search Engine Optimization Specialist!

You Will Benefit by:

•  Attaining high-level skills and experience that will help you increase your earning potential, reach your career goals, and find more rewarding jobs.

•  Receiving mentoring on your LinkedIn Profile (and thus, your resume), interviewing skills, and professional goals, and how to manage your career.

•  Building your professional portfolio.

•  Participating in collaboration sessions with our hilarious creative Teammates and team leadership.

•  Being exposed to the behind-the-scenes of a one-of-a-kind start-up company.

•  Gaining access to a variety of training materials on sales, marketing, program management, and other topics, worth thousands of dollars.

•  Receiving a top-notch letter of recommendation and referrals from our Employment Verification team upon the successful completion of your 200-hour internship. In addition, we will gladly help you arrange for academic credit if needed.